Business

Business & Commercial Operations is one of Lightlane’s main focus areas. We combine consulting, desktop research and collaboration with clients to help them:

  • Grow, outperform and lead in their market
  • Achieve competitive advantage
  • Identify strengths and capitalise on it
  • Understand weaknesses and transform it

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Marketing & Sales

  • Branding
  • Marketing strategy
  • Pricing models
  • Sales trend
  • Revenue & cost estimations
  • Marketing tools

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Investment Preparation

  • Pitches & proposals
  • Funding allocation
  • Growth management

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Company growth & strategy

  • Business models
  • Partnerships & outsources
  • Change managements
  • Risk & opportunities
  • Human capital
  • Business technology

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Programme Implementation

  • Campaign planning & execution
  • Feasibility studies
  • Success monitoring

 

Engineering / Technology

Engineering & technology is Lightlane’s second key focus area. We encourage start-ups, businesses or individuals with engineering / technological ideas and concepts to talk to us and:

  • Gain a better insight into their industry
  • Improve, advance and refine existing concept
  • Be advised on their commercialisation

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Concept development

  • Feasibility study
  • Regulations consulting
  • Health & safety
  • Technical refinement
  • Competition – conceptual

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Commercialisation

  • Business model establishment
  • Market study
  • Pricing model
  • Cost & revenue estimates
  • Competition – commercial